Founded by Jennifer Behr in 2005, the eponymous hair accessory brand is handcrafted in New York City. Drawing on her background in art history and sculpture, Jennifer Behr designs a range of artistic accessories. Her collections frequently feature luxurious materials like pearls, Swarovski crystals, and lace, creating pieces that embody romance and elegance, fulfilling every girl’s dream of being a princess. Jennifer Behr's hairpieces have garnered immense popularity among Hollywood stars and fashion icons, including Zendaya, Leonie Hanne, Hailey Baldwin, Emma Stone, Chiara Ferragni, and Millie Bobby Brown.