Founded in 1970, Paul Smith began as a small shop in Nottingham, England, and has since evolved into a globally recognized leader in fashion. Infusing products with a humorous and quirky British spirit driven by curiosity and avant-garde creativity, Paul Smith has collaborated with various brands across different fields, such as Land Rover and Leica. His bold and innovative designs extend beyond the fashion industry, reflecting his belief that “you can find inspiration in everything.” The new home fragrance collection draws inspiration from designer Paul Smith's cherished memories. The bottles are made of glass, showcasing a vibrant spectrum of colors when illuminated. Promoting sustainability, these bottles can be repurposed as vases or rinsing cups after the fragrance is used, embodying the idea of sustainable fashion. The scents are crafted by two perfumers from IFF, using carefully selected natural oils from LMR Naturals as key ingredients, offering a dual sensory experience of sight and smell.