Crossing multiple fields including fashion, art, cultural parties, and coffee business, the Parisian-Japanese-French hybrid brand Maison Kitsuné, after its flagship stores in Taipei BELLAVITA and Taipei Diamond Towers, is now setting its sights on central Taiwan. On March 30th, Maison Kitsuné will make its grand debut at Shin Kong Mitsukoshi Taichung Store, showcasing its fresh new look in fashion and artistic aesthetics, while injecting vibrant energy into the fashion industry.

As the first step in expanding its mainline brand, Maison Kitsuné has strategically chosen the central Taiwan market, making its debut at the iconic Shin Kong Mitsukoshi Taichung store. This new Taichung location aims to extend the fox brand’s culture to a broader audience. To highlight the store’s unique identity within both the brand and the local area, the design continues Taichung’s distinctive modernity and cultural charm. The store features an industrial-inspired and youthful visual theme, with a comfortable open space that showcases classic French wooden design elements representing the brand's DNA. This approach provides customers with an immersive avant-garde experience, creating a vibrant and dynamic shopping environment.