BODEthe Tokyo concept store is located on the ground floor of a quiet, retro-style apartment building in the Yoyogi-Uehara neighborhood. Continuing the brand's consistent retail philosophy, it is cleverly integrated into the residential community, creating a "neighborhood store" that coexists with the community, existing in the daily spaces where people live, work, and relax.

Some of our first wholesale partners, nearly ten years ago, were Japanese—buyers who have continued to support and contribute to the growth of the brand. It seemed natural, based on that history of partnership, to choose Tokyo for our first retail location in Asia.

Green River Project LLC designed BODE Tokyo with reference to the work of Czech-American architect An tonin Raymond, who built some of the most striking institutional buildings in Tokyo. Awarded the Order of the Rising Sun by Emperor Hirohito in 1964, Raymond worked on the American School in Japan (1927), the Italian Embassy Villa in Nikko (1929), the Reader’s Digest offices in Tokyo (1951), and was part of the team for the U.S. State Department’s embassy complex. His approach honored Japanese building practices while also drawing on Western historical techniques.

For furniture, objects, and decoration, GRPLLC referred to the Kennedy Restoration (1961-63) and the works Jackie Kennedy selected to hang in the Oval Office after consultation with Sister Parish, Stephane Boudin, and Winterthur’s Henry du Pont. Throughout her restoration, Jackie was committed to the notion of “re-establishing history” within a historic space, maintaining the traces of presidents gone before.